watershed programs provide clear and compelling
Program 12
material on simple pollution prevention techniques,
Demonstrate smart site practice on municipal
and recognize participating businesses that participate
development projects.  A smart watershed program
in these programs.  In addition, municipalities
leads by example by implementing smart site practices
demonstrate pollution prevention techniques on
on some of its own construction project.  By experi-
hotspot areas they own or control, and provide regular
menting with innovative technology and design,
liaison with industrial facilities that are required to
municipalities can help demonstrate and gain wider
have a NPDES storm-water discharge permit and
acceptance of smart site practices.  For example, a
pollution prevention plan.
municipality might incorporate smart site practices on
two capital projects each year, and undertakes a
Program 16
monitoring program to quantify their benefits. Lastly,
Provide operation training for municipal and
smart watershed programs link subsidies and incentives
utility employees on urban source control.  A smart
that promote growth to the use of “smart site practices”
watershed program commits to integrating pollution
for  individual redevelopment projects.
prevention in its daily operations, through continuous
training of its employees and contractors in the
Program 13
following areas: street sweeping, fleet operations, leaf
Watershed Education.  Smart watershed programs
and yard waste collection, park and golf course
craft and implement effective watershed education
management, trash removal/recycling, snow removal
programs.  They focus on key pollutants or behaviors,
and disposal, facility maintenance, catch basin
carefully target their audiences, and choose a mix of
cleaning, sewer maintenance, water conservation,
media to spread their message.  Smart watershed
dumping/littering enforcement and road salting  A
programs also survey their residents to understand their
smart watershed program designs a pollution preven-
attitudes, and to measure the impact of their campaigns.
tion strategy for each of the operational areas de-
scribed above, and designates a lead local agency to
Program 14
implement the operational training.
Public Involvement and Neighborhood Consulta-
tion.  A smart watershed program provides meaningful
Program 17
opportunities for public involvement and participation
Direct Assistance in Personal Stewardship.  A smart
in each stage of subwatershed planning, and ensures
watershed program offers a range of direct services to
that neighborhoods are fully consulted about  adjacent
help watershed residents do the right thing, and
restoration projects.  Smart watershed programs also
continuously strives to make every resident  aware of
support and partner with local watershed organizations
these services, and offer them in the most  accessible,
that are the best grass roots link to the community.
convenient and easy manner  possible.  Some common
services include regular household hazardous waste
Program 15
programs, updated oil recycling directories, free
Pollution Prevention for Hotspot Businesses.
compost for soil amendments, incentives to install rain
Smart watershed programs target the major hotspot
barrels on roof leaders, native trees for lawn reforesta-
businesses within their watershed for intensive and
tion, free lawn soil testing, advice on non-toxic ways to
continuous training on how they can prevent pollutants
from being exposed to rainwater or runoff.  Smart
deal with pests.